Volkswagen Brand Experience 2023

In spring 2023, 13,000 guests from 63 countries will travel to Hamburg in 11 waves and experience the product show, exhibition, content presentation and the concluding Brand Night as a holistic experience. The world premiere of the ID.2 All was also realized in this setup.

Location

Congress Center Hamburg

Client

fischerAppelt, live marketing GmbH

Event conception

Explizit Werbeagentur GmbH

Services

lighting Layout, technical Management, technical project management

Photo credit

Florian Trettenbach, eyecatchme